SEO has been around for many years now, but the year 2017 will be remembered in SEO history. The reason is that smart contract technology is starting to take over the industry.
Blockchain smart contracts are smart contracts programmed on top of a blockchain network. A smart contract is an agreement – written in programming code – that once deployed cannot be tampered with and can automatically process transactions using its own cryptocurrency without any human interaction.
This new smart contract technology isn’t just limited to financial transactions and can be used for basically anything – from hiring people to executing legal documents such as wills and divorces, real estate transactions and anything else one could think about.
WHY SEARCH ENGINES ARE USING SMART CONTRACTS
The biggest problem with SEO is that it’s easily manipulated and quite often black hat. This means the websites that rank well for terms such as [best pizzas in London] or [SEO agency London] may not actually be the best websites for those search queries, and can instead be ranked due to manipulative techniques such as keyword stuffing and malicious backlinks. If smart contracts were implemented, it would greatly reduce this black hat activity while simultaneously increasing the quality of content published on the internet. The reason is that smart contracts operate autonomously without human input after they’ve been deployed onto a blockchain network.
For example: if someone wants to rank well for [best pizzas in London] smart contracts would prevent websites with less than say 50 reviews from ranking high in search engine results. This is because smart contracts cannot be gamed or tampered with – thus creating a pure environment where the best ranked websites are truly the best.This smart contract technology is the next step in creating a more transparent, efficient and fair internet.
HOW SMART CONTRACTS WOULD CHANGE THE WAY WE SEARCH
With smart contracts taking over since it’s more secure, search engines would become smart contracts based soon enough. This means search engines will be able to provide us with even better results than they do now. However, the benefits of smart contracts go beyond just providing better search engine results.
For example: imagine using smart contracts to get professional advice on your SEO strategy without needing to hire expensive agencies or freelancers who usually take months to deliver results? Or what about getting instant feedback on why some websites rank higher than yours for certain keywords while you’re running PPC (pay
” We’re getting close to AI, but I think smart contracts is like the missing link that will tie everything together .”
HOW SEARCH ENGINES WILL USE SMART CONTRACTS FOR THEIR OWN BENEFIT
While smart contract technology can filter out spammy sites, it won’t do much to benefit search directly. It’ll mainly benefit smart contract based platforms such as smart contract SEO agencies and smart contract PPC management platforms.
However, smart contracts can also benefit search engines directly by helping them achieve their goal of delivering the most relevant results for queries possible. This is because smart contracts allow Google to connect users with websites that are not only spam-free but also have real user engagement. They do this by rewarding the best ranked sites in smart contract based search engine results with more advertising revenue generated from trusted channels.
WHY SEARCH ENGINES DO NOT USE SMART CONTRACTS YET
It might be that smart contracts are just too new to have been implemented into search engines or it could be that Google is testing out smart contracts internally before releasing them publicly in an alpha or beta stage.
WHEN WILL SMART CONTRACTS BE USED IN GOOGLE SEARCH?
It’s really hard to say when smart contracts will be fully implemented into Google search, but it’ll definitely happen in the next three years. It might even be sooner than that since smart contract technology is rapidly progressing, which means smart contract based SEO agencies are also emerging. All of this smart contract activity has created a market for smart contract developers who have jumped onto smart contracts due to their potential in disrupting industries such as financial services and real estate.
Although smart contracts are still in an early stage it’s evident that search engines are getting ready for smart contract adoption by running PPC ads on social media platforms with smart contract advertising features.
– smart contract technology is the next step in creating a more transparent, efficient and fair internet
– smart contracts prevent websites with less than say 50 reviews from ranking high in search engine results
– smart contracts cannot be gamed or tampered with thus creating a pure environment where the best ranked websites are truly the best
– smart contract based platforms such as smart contract SEO agencies and smart contract PPC management platforms provide professional advice on your SEO strategy without needing to hire expensive agencies or freelancers who usually take months to deliver results
– smart contracts allow Google to connect users with websites that are spam free, have real user engagement and reward them with advertising revenue generated from trusted channels.
HOW CAN WE USE SMART CONTRACTS TO OUR ADVANTAGE?
For smart contract developers who are new to smart contract SEO, the first thing you should know about smart contracts is that smart contracts can function as if not more than regular smart contracts. To make this easier to understand here’s an example of how smart contracts work: “if I send you $5 then receive your product; otherwise, return the money”.
Smart contract SEO works in a similar way where if certain criteria are met during the performing of search engine optimization tasks then payment is automatically sent once certain conditions are met (such as keywords ranking on page one for Google) . This also means that smart contracts allow multiple people within an organization to submit smart contract tasks and smart contracts will only release payment to smart contract owners when the smart contract conditions are met.
What this means for smart SEO agencies is that they can now operate more efficiently through smart contracts because smart contracts simplify both billing and payment between clients and smart contract developers who offer their development services to smart contract agencies .
This also means you can easily distribute task payments to affiliate marketers, link builders and social media marketers if your project involves these type of strategies. To summarize: smart contracts allow multiple people within an organization to submit smart contract tasks; smart contracts automatically send payment once certain criteria are met; smart business managers no longer have to go back and forth with clients regarding invoices due each month.
HOW WILL SMART CONTRACTS CHANGE THE WAY WE DO KEYWORD RESEARCH?
Currently, smart contracts are still in an early stage and most smart contract developers lack the expertise to create smart contracts that scale, which means smart contract SEO agencies must utilize manual processes for smart contract ranking tasks.
With this said, smart contract automation is slowly evolving and smart contract tools such as affiliate marketing networks , transaction tracking software and smart PPC management platforms can be used along with smart contracts to ensure your search engine optimization strategy stays on track.
All of these tools mentioned above share similar goals with smart contracts by removing human interference from the process through automatic payments and billing between users. What we’re seeing here is a transition period where we’re shifting away from traditional agency services (such as smart contract SEO agencies and smart PPC management platforms) to smart contract services with smart contracts adopting the best traits from traditional agency service models.
What this means for smart contract developers is that most smart contract development tasks can be automated, which means smart contract developers will usually need to go back and forth with clients regarding invoices due each month; most smart contract developers lack the expertise to create smart contracts that scale; and smart contracts allow multiple people within an organization to submit smart contract tasks .
To summarize: there’s a transition period where we’re shifting away from traditional agency services to smart contract services. SMART CONTRACTS CAN CHANGE THE WAY WE DO SEO! Blockchain technology has recently gained traction in industries including legal, logistics, payment processing and smart SEO. It’s also important to mention that smart contracts remove human interference from the process through automatic payments and billing between users .
Hi, my name is Lin,
I’m the campaign manager at advalley
sharing my insights and experience from
helping Blockchain Technologies grow online.